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ARGUS 360

The independent audit and revenue layer
for automotive retail.

Argus 360 plays defense from outside the store, looking in. It documents what a dealership actually said and did, grades it against policy and law, and puts the proof on the record. The report card is the product.

Visit the Argus 360 site See the platform →
01The report card

A grade a principal can act on.

Every audit cycle ends in a report card: a graded, sourced account of how the store performed on the phone, on the floor, and in the paperwork. It reads like a document, not a dashboard, because it is built to be handed to a general manager, a compliance officer, or counsel.

The principal decides what to do with it. Argus 360 supplies the evidence, not the verdict.

Argus 360 report card: graded audit results across phone, floor, and paperwork.
Argus 360 findings view: each finding paired with its timestamped evidence.
02Findings and evidence

Every finding carries its receipt.

Argus 360 runs AI-conducted mystery shops and audits across a store's real customer interactions. Each finding is paired with a timestamp, a transcript excerpt, and the rule it was graded against. Nothing in the report asks to be taken on faith.

Recording is done lawfully by design. The platform's consent framework tracks one-party consent rules state by state, with counsel review built into the dataset.

03Recovery and network view

Defense that pays for itself.

Findings feed a recovery pipeline: missed appointments, mishandled leads, and process leaks that cost the store real revenue. For multi-rooftop groups, a network rollup shows every store on one screen, graded on the same standard.

  • Recovery pipeline turns findings into recaptured revenue
  • Network rollup grades every rooftop against one standard
  • Positioned alongside compliance platforms, not against them
Argus 360 recovery pipeline view.
Argus 360 network rollup across rooftops.
04Why now

The enforcement climate changed in 2026.

97
Warning letters in one day
FTC warning letters sent to dealerships on March 13, 2026.
$78M+
One settlement
Source: FTC and Maryland AG settlement with Lindsay Automotive, April 2026: a $3.1M civil penalty plus more than $75M in consumer restitution.
Oct 1, 2026
California SB 766 takes effect
The CARS Act brings state-level rules to dealership advertising and sales practices, with more states watching.

Executives are now being named personally in complaints, and Section 5 penalties run up to $53,088 per violation. A dealership that can prove what it said is in a different position from one that cannot.

Where it stands

Built as the independent layer.

Argus 360 is positioned as the independent audit and revenue layer for automotive retail. It complements the compliance platforms dealers already use rather than competing with them, and it holds its own evidentiary standard: proof, on the record.

Go deeper

The product site has the field guides.

The compliance exposure brief, the interactive one-party consent map, and a walkthrough of how to read a report card.

Read the exposure brief Open the consent map Reading a Report Card